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Home » Articles » GLO Weekly: Global Loyalty News – March 31, 2023 (Week 13)

GLO Weekly: Global Loyalty News – March 31, 2023 (Week 13)

by GLO
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Weekly roundup of key loyalty & CX news: BA, Virgin Atlantic, Lufthansa, ITA, Emirates, Etihad, Qatar, Neom Airlines, Air India, Qantas, Sky Team, Global Hotel Alliance, Accor, Marriott, One&Only, Wyndham, Choice Hotels, H World Group, Disney Cruise, M&S, Amazon, Kognitiv, Oracle, Amadeus, etc.

GLOGLO

Airlines & Alliances News:

Aeromexico rebrands its loyalty program Club Premier to Aeroméxico Rewards

British Airways (UK) launches New English sparkling wines in its Club World Cabins

British Airways (UK) partners with Lewis Capaldi for a surprise mid-air concert ahead of new album release

Virgin Atlantic (UK) to launch codeshare with Korean Air

Thomas Cook (UK) chooses InterLnkd to power intelligent shopping mall

Lufthansa Group joins First Movers Coalition to achieve sustainable travel

Lufthansa is planning to complete purchase of 40% of ITA Airways (Formerly Alitalia) By The End Of April

ITA Airways (Italy) celebrates first birthday & 1 million members of it’s loyalty programme Volare

Finnair (Finland) steps up sustainability efforts in consumer experience and operations

Emirates and United announce codeshare partnership

Emirates (UAE) Kids ‘fly better’ campaign introduces new range of collectible toys and bags

Qatar Airways (Qatar) partners with Cricket Giants – Royal Challengers Bangalore for its Sports Sponsorship

Etihad Airways celebrates completion of major system transition to Amadeus with flash sale

Etihad Airways Youth Leadership Experience: Ten Cityzens Young Leaders to fly to Abu Dhabi for Etihad Airways Youth Leadership Experience

Etihad Airways (UAE) teams up with Emirati Chef for contemporary Iftar meals

China Southern Airlines and Etihad Airways to explore greater cooperation following MOU signing

NEOM Airlines (Saudi Arabia) to Launch in 2024

Air India Group completes major integration of Air India Express and AirAsia India with moving to a single, unified reservations system & website, common social media and customer support channels

Air India collaborates tech leader Salesforce in its journey to provide a delightful experience to customers

Air India (India) partners with Tumi and unveils Amenity Kits & Pajamas

Akasa Air (India) partners with WebEngage to improve customer engagement

Qantas (Australia) launches new food selection – new menus, meals and premium produce

SkyTeam scoops ‘Alliance of the Year’ in Air Transport Awards 2023

 

Hotels & Hospitality

Global Hotel Alliance (Dubai) launches GREEN COLLECTION featuring 14 Kempinski Hotels

Accor/Trip.com/McKinsey Report: Sustainable travel in China

Hotels.com Rewards announces transition to One Key

Hotels.com to scrap its ‘Stay 10 Nights, Get 1 Free’ Rewards Program and will join One Key program with Expedia and VRBO

One&Only resorts reveals new global brand campaign

W Hotels (Marriott group, USA) announces the launch of live electronic music showcase “W Presents”

Wyndham Hotels & Resorts (USA) forges partnership with Minor League Baseball as Official Hotel Partner

Ascend Hotels Collections (part of Choice Hotels) undergoes brand relaunch

Choice Hotels International (USA) launches new multichannel national marketing campaign with Zooey Deschanel

H World Group (China) announces strong 2022 annual results with further focus on H Rewards memberships.

Disney Cruise Line partners with Singapore Tourism Board to Bring Magical Cruise Vacations to Southeast Asia

Victoria Cruises Line (Cyprus) offers 1st “affordable residential life at sea opportunity” at $79 per night with loyalty program attached

 

Retail, F&B, Transport & Real Estate:

M&S (UK) Partners with CommerceHub (USA) to Expand its Product Selection with Unified Marketplace

Amazon and Panera team up to offer new Amazon One pay-by-palm technology to Panera’s customers.

Foot Locker (USA) reports solid growth bolstered by customer loyalty

How does Trader Joe’s create customer loyalty despite not having a rewards programme?

Kesko has created a distinctive approach in Finland by merging a customer loyalty program with share ownership.

Shopper AI (Israel), retail technology startup makes American debut

“Free Coffee Mondays” launched by GetGo (USA)

Nar (Azerbaijan) leads customer loyalty index for 4th consecutive year

 

Loyalty Technology: 

Kognitiv (Canada) launches powerful new AI new AI-driven Kognitiv Pulse solution

Oracle is helping KDDI enhance its mobile payment and customer loyalty program through advanced technology.

Protegrity (USA) Announces Borderless Data Solution to Enable Secure and Compliant Cross-Border Data Flows

Givex Corp. (USA) Announces Integration with Customer Feedback Provider Chatter by Stingray

Infobip (Croatia) partners with Hagens to help Brazilian construction company HM Engenharia digitise its business model.

Monty Mobile (UK), the 1st global telco company integrating AI to Revolutionize its Value-Added Services

Instacart (USA) Announces New ‘Instacart Marketing Solutions’ and Expanded Loyalty Programs for Retailers

Mitto Integrates Shopify, Enabling A2P Messaging for Brands on One of the World’s Largest E-Commerce Platforms

Alviere (USA) Unveils Innovative Promotional Card Program to Revolutionize Customer Loyalty

Bink (UK) raises £9m capital in fresh funding round

Mystifly (Singapore), a vertical SaaS & marketplace provider for the airline industry, raised $8mn in Pre Series B funding

International Game Technology (UK) to Modernize Casino Loyalty Club Prizing via Agreement with Gift & Go

 

Reports: 

Merkle’s 2023 Prizing Report: Consumers Want Cost Savings and Value

Optimove 2023 Consumer Summer Shopping Survey: 73% plan to spend same or less

Freeman Trust Report 2023: Face-to-Face Interaction Is Key to Building Brand Trust

Asendia Report (Canada): How To Sell Direct In The Age Of The Conflicted Shopper

Synchrony Report: Future Shoppers Seek Connected, Curated and Convenient Shopping Experiences

Bain & Co report: eroding loyalty among banking customers due to success of ancillary services of digital-native and neobanks

iSeatz Annual State of Loyalty Report: Credit Card Rewards Report

 

People & Appointments:

Dorothea von Boxberg to be CEO of Brussels Airlines

Accor (France) proposes appointment of Anne-Laure Kiechel as INED to the Board

 

Fun:

Delta’s 14 million miles customer – Delta celebrates most-traveled customer

 

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