Article News Category: Europe & UK

Pursuant to the agreement, Hong Kong Airlines will add Istanbul and popular destinations in Europe, including Paris, London, Barcelona and more to its international network, while Turkish Airlines will extend …

LEON will end its Roast Rewards coffee subscription on 31 December 2025 as returning owner John Vincent refocuses the brand on quality and operational calm. The scheme’s heavy use strained …

Morrisons will roll out 300 digital entrance screens in a seven-year partnership with Bauer Media Outdoor, marking its first move into DOOH advertising. Launching in Q1 2026, the Waferlite screens …

Deliveroo has become the first major UK delivery aggregator to integrate with Sainsbury’s Nectar loyalty scheme. From 27 November 2025, customers can earn Nectar points on Sainsbury’s grocery orders placed …

Lush has rolled out its first UK rewards programme, Lush Club, responding to long-standing customer demand. The app-based scheme lets shoppers earn points on purchases, unlock exclusive product drops and …

EDITION Hotels, Sotheby’s and jewelry designer DYNE have created an exclusive auction package inspired by Lake Como. The offering pairs a limited-edition jade-and-gold DYNE necklace with a two-night Penthouse stay …

British Airways has been named the first Founding Partner of the revamped Olympia, home to a new 3,800-capacity music venue and a 1,575-seat theatre. Members of The British Airways Club …

Now in beta with select partners, Message Maestro is the first step in Proximity’s wider AI roadmap, combining brand safety, customer insight, and human connection to redefine the art of …

The MoU establishes a framework for enriched cooperation, including an expanded codeshare agreement. In addition to increased connectivity, the two carriers will explore joint initiatives in cargo interline services, aircraft …