57% of US B2C marketing decision-makers said they planned to increase their marketing investment in relationship/loyalty marketing in 2024.
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Recent report by PYMNTS Intelligence and Banyan looks into leveraging item-level receipt data and customer loyalty: 65% of card users who shop with brands or merchants where they are members …
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HSBC is launching a new app Zing, targeting young generation and non-HSBC customers and directly competing with Revolut and Wise.
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The incorporation of payments into smartphones has played a crucial role in enhancing loyalty programs. Users can now make seamless payments with a simple click, eliminating the need to wait …
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The backdrop remains one of consumer empowerment with moderating inflation and steady real economic growth, but with varied regional dynamics.
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Aer Lingus, the Irish flag carrier and member of the International Airlines Group (IAG), and Allianz Partners, a leading company in B2B2C insurance and travel solutions, announce the extension of …
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Everest Names Merkle a Leader in Digital Interactive Experiences Evaluation
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Latest research from Visa looking into 2024 payments trends: SMB, interoperability, open infrastructure, AI, etc.
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Third Prime invests $8 million in Salt Labs, bringing the total amount raised by the company to $18 million in less than a year
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The banking company announced 5% cash-back categories for the first quarter of 2024, which will rotate quarterly. These categories include deals at grocery stores and the popular grocery aggregator, Instacart.
