Global Loyalty Organisation led a panel at Amadeus Loyalty Customer Forum (Amadeus) focusing on loyalty, currencies and experiences taping into insights from Nicola Arnese Amadeus, Danielle Colla Amadeus, Frank Astheimer …
Article News Category: GLO Featured
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GLO Interview: Jelena Kezika, Snr. Director Strategy, Global Hotel Alliance (Full Interview)
by GLOby GLOTopics discussed: Update on and objectives of Green Collection; Other notable initiatives over the past 12 months; Key takeaways from the GHA member survey; On emotional loyalty and experiences; GHA’s …
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GLO Interview: Ali Bin Zayed, Senior Manager, Corporate Loyalty, Emarat (Full Interview)
by GLOby GLOInterview with Ali Bin Zayed at the Arabian Travel Market in Dubai, May 2024. Topics discussed: Update on the past 12 months; Most notable campaigns to date; On emotional loyalty …
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Global Loyalty Organisation Launches Loyalty & Sustainability Vertical to Foster Integration of Loyalty Programs and Sustainable Practices
by GLOby GLOThis strategic initiative aims to bridge the gap between loyalty programs and sustainable practices, fostering a new era of environmentally conscious consumer engagement.
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