Topics discussed: Update on and objectives of Green Collection; Other notable initiatives over the past 12 months; Key takeaways from the GHA member survey; On emotional loyalty and experiences; GHA’s …
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Interview with Ali Bin Zayed at the Arabian Travel Market in Dubai, May 2024. Topics discussed: Update on the past 12 months; Most notable campaigns to date; On emotional loyalty …
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0:00 – Introduction • 01:08 – Idea and philosophy behind the launch of ‘Brilliant” • 02:05 – About experience and emotional loyalty • 03:24 – Differentiating features of “Brilliant” vs. …
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Featuring: Luigi Marandola, VP, Global Cobrand & Merchant Partnerships, Visa • Katarina Mescal-Pevzner, Senior VP, Mastercard • Peter Kisbye, CEO, Loyal Solutions • Ram Machiraju, Product Leader, Salesforce • Danielle …
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Featuring: Ramya Murali, Principal, Deloitte • Philip Shelper, CEO, Loyalty & Reward Co • Khalid El Bachraoui, Sia Partners • Thomas O’Toole, Kellogg School of Management • Kim Hardaker, Hardaker …
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Featuring: Benjamin Lipsey, Head of Flying Blue, Air France-KLM • Mehdi Hemici, Chief Loyalty & Ecommerce Officer, Accor • Jeffrey Goh, CEO Gulf Air Group • Kristi Gole, Head of …
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Featuring: Luigi Marandola, VP, Global Cobrand & Merchant Partnerships, Visa • Katarina Mescal-Pevzner, Senior VP, Mastercard • Peter Kisbye, CEO, Loyal Solutions • Ram Machiraju, Product Leader, Salesforce • Danielle …
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Featuring: Ramya Murali, Principal, Deloitte • Philip Shelper, CEO, Loyalty & Reward Co • Khalid El Bachraoui, Sia Partners • Thomas O’Toole, Kellogg School of Management • Kim Hardaker, Hardaker …
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Featuring: Benjamin Lipsey, Head of Flying Blue, Air France-KLM • Mehdi Hemici, Chief Loyalty & Ecommerce Officer, Accor • Jeffrey Goh, CEO Gulf Air Group • Kristi Gole, Head of …
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Featuring: Luigi Marandola, VP, Global Cobrand & Merchant Partnerships, Visa • Katarina Mescal-Pevzner, Senior VP, Mastercard • Peter Kisbye, CEO, Loyal Solutions • Ram Machiraju, Product Leader, Salesforce • Danielle …
