The Crowne Plaza white paper includes a survey of 296 IHG business and leisure travelers from the U.S. and U.K. conducted with Material via the IHG One Rewards online community between …
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This comprehensive guide explores the transformative impact of artificial intelligence (AI) on the travel industry and offers travel advisors actionable insights to enhance their business operations and client experiences.
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With thoughtfully designed spaces and guest experiences focused on connection, Crowne Plaza remains a top choice for hybrid travelers
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Newsweek presented its America’s Best Loyalty Programs 2025 ranking. Top 5 scoring loyalty programs are: ROFO rewards (Royal Farms); Refreshing Rewards (Thornton); Murphy Drive Rewards (Murphy’s); Healthy Rewards (Vitamin Shoppe); Universal …
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According to Kobie’s article, “Future-Proof Your 2025 Loyalty Strategy with These Key Trends,” today’s most successful programs prioritize personalized, data-driven experiences that foster deeper emotional connections. As 2025 unfolds, businesses …
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“While many brands recognize the importance of measuring trust, they often lack a detailed understanding of exactly what trust means to their customers and prospects,” said Lori Vellucci, SVP, Practice …
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Recent article by The Lacek Group explores Gen Z’s relationship with credit cards and how businesses can successfully engage them through strategic branding, digital integration, and meaningful customer experiences.
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With 65% of shoppers making holiday returns this year, new data reveals the importance of accurate product information and consistent experiences to build brand loyalty.
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In India, there is a growing preference for digital-first, mobile-based loyalty programs, which are gaining popularity across various sectors. Companies are moving away from traditional loyalty cards and offering rewards …
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The Wall Street Journal featuring Global Loyalty Organisation & Deloitte: Travel Loyalty Programs: 10 Insights from Surveyed Leaders. The Wall Street Journal publishes insights from the recent Global Loyalty Leaders …
