All you need to know this week about loyalty & CX: GLO Interview: Nuran Erdag Haberdar, Turkish Airlines Miles & Smiles Program • Avios • Air France / KLM • …
Article News Category: Loyalty Research, Theory & Surveys
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Automotive loyalty rates stall despite volume increases according to S&P Global Mobility
by GLOby GLODuring this period, the automotive industry maintained a brand loyalty rate of 50.6%, the same as the corresponding period in 2022, despite a notable 7% increase in return-to-market volume among …
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Private Label Credit Cards Market in the United States: Late Fees are Single Largest Driver of Profitability for Monoline Private Label Issuers
by GLOby GLOWhile Buy-Now, Pay-Later (BNPL) loans have impacted credit card purchase volume, the private label card industry continues to thrive due to customer loyalty and additional revenue associated with store credit …
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Storyblok, the content management system (CMS) category leader, announced the results of a global survey of 1,000 consumers that reveals the content they trust and reject when making purchases this …
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PYMNTS Intelligence’s study “Digital Divide: Restaurant Subscribers and Loyalty Programs”
by GLOby GLOThe study, based on a survey of over 2,000 U.S. adults, indicated that 78% of restaurant subscribers and 73% of those interested in subscriptions exhibit strong loyalty to their preferred …
