Deloitte’s 3rd annual survey on loyalty program preferences. 2023 consumer loyalty survey asks participants to rank the importance of key program features and benefits to reveal insights into how these …
Article News Category: Loyalty Research, Theory & Surveys
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The adoption of technology and the use of data are central to modern loyalty programs. Technological advancements have enabled loyalty programs to move beyond traditional point-based systems, offering more dynamic …
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New Research from Deliverect Shows The Impact of Digitization on Discovery and Loyalty in the Restaurant Industry
by GLOby GLOThe survey of 5,000 people, which was commissioned by Deliverect and conducted by Censuswide, revealed the important role that technology plays in each stage of the consumer journey, from how …
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56% of store cardholders express interest in receiving tailored discounts and rewards based on their recent purchases, in contrast to only 44% of non-store cardholders who share this interest. This …
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New Merkle Report Predicts Significant Growth for Retail Media Networks Despite Conservative Consumer Spending Projections
by GLOby GLOMerkle, dentsu’s leading technology-enabled, data-driven customer experience management (CXM) company, released its annual Retail Media Research Report, incorporating survey findings from retail media networks (RMNs) and brands.
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The exclusive WTM Global Travel Report, compiled in association with renowned researchers at Tourism Economics, an Oxford Economics company, shows how leisure travellers’ needs and desires are changing – and …
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An independent loyalty program benchmark conducted the management consultancy firm, Sia Experience by Sia Partners covers key players in Netherlands, encompassing nine sectors and analyzing the practices of 25 leading …
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Asia-Pacific POS Payment Methods Analysis Report 2023: Prominent Players Like Grab and GoTo Facilitate Contactless Payments Expansion
by GLOby GLOIn line with shifting consumer preferences, the adoption of QR code payments, mobile wallets, and BNPL services at POS is on the rise throughout the Asia-Pacific region.
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