Empathy Among Americans Suffers Sharp Decline, Yet Brands Are Expected To Make Emotional Connections With Consumers
Article News Category: Loyalty Research, Theory & Surveys
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Read of Currency Alliance website Chuck Ehredt, CEOof Currency Alliance and sprevisou speaker on GLO webinar published interesting in insight on why “pay with points” is currently trending as a …
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RoyalMount Report: LUXURY CONSUMERS INCREASINGLY DEMANDING SUPERIOR IN-STORE EXPERIENCES
by GLOby GLO77% of shoppers expect to visit a luxury store as or more often in the year ahead. Sustainability narratives should be reflected in physical spaces, as 61% of luxury shoppers …
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Expedia is merging its loyalty programs for Hotels.com, Expedia, and Vrbo to create a new rewards program called One Key, which will launch in mid-2023. Existing loyalty program members will …
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In an article published by Harvard Business Review, Lisa Nirell discusses common mistakes that companies are making in their customer experience (CX) strategies post-pandemic and provides recommendations for how to …
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Report: MoEngage Research Reveals Consumers Expect Frequent, Personalized Interactions with Their Favorite Brands
by GLOby GLONew Survey of 2,000 Consumers in North America Reveals that 41% Would Like to Hear From Brands Weekly—and 32% Say They Will Shop Elsewhere if Brands Send Them Irrelevant Messages.
