The Optimove 2022 Consumer Trust of Online Retailers Survey underscores that loyalty and trust are inextricably linked. Survey of 406 US consumers fielded in the 4th quarter of 2022 shows …
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Amid economic uncertainties, Deloitte forecasts marketers will experience breakthroughs in tech, increased consumer focus on sustainability and more in 2023 according to annual report
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What’s the point of loyalty in a cost-of-living crisis? How does consumer behaviour change during times of economic uncertainty?
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The global gamification market reached a value of US$ 12.25 Billion in 2021. Looking forward, the publisher expects the market to reach a value of US$ 43.92 Billion by 2027, …
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Travellers set to splurge on international travel this year. “Demand for travel is now stronger than ever” says WTTC President & CEO Julia Simpson.
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Brands and companies have shifted from a product-centric to a customer-centric approach and delivery of meaningful, relevant experiences to their customers. It boosts customer loyalty and in turn, overall revenue. …
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There are differing perceptions in priorities for both consumers and retailers in 2023. For consumers rewarding customer loyalty (50%) tops the list of what they want to see from retailers, …
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Cashfree Payments, a leading payments and API banking solutions company, today launched its brand campaign, ‘Out of the World’. The campaign highlights the role and importance of a trusted and …
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Face-swiping was pioneered for banking but is quickly spreading through travel and hospitality with Star Alliance already pioneering technology in Hamburg airport. Application in LoyaltyTech has been attemped as early …
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DOs: interaction, social responsibility, variety, fun… DONTs: complicated rules, obsolete technologies…
