McKinsey’s Future of Tourism article expects travel and tourism GDP expected to grow at an average annual rate of 5.8% between 2022 and 2032, surpassing the growth of the overall economy, …
Article News Category: Luxury Loyalty
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Optimove launches OptiGenie, AI-powered, customer-led marketing assistant to deliver top-tier, personalized experiences
by GLOby GLOAchieving true personalization is every marketer’s goal and with AI this really comes to life. Meet OptiGenie – your AI-powered, customer-led marketing assistant that will guide you through every step …
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Tom Rowntree, IHG VP of luxury brands, on announced plans for a comprehensive global rebranding of InterContinental.
by GLOby GLOIHG revealed plans for a comprehensive global rebranding of InterContinental, encompassing various aspects from design to service approach. Tom Rowntree, VP of luxury Brands at IHG sherds light on plans …
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The World Travel & Tourism Council (WTTC) has officially named Greg O’Hara as its new chairman, with focus on sustainability
by GLOby GLOThe World Travel & Tourism Council (WTTC) has officially named Greg O’Hara as its new chairman, with a focus on advancing sustainability in the industry. O’Hara, who currently serves as …
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The G.R.A.V.I.T.Y. Index: Spiro™ Introduces New Methodology to Measure The Critical Bond Between Brand & Customer
by GLOby GLONew proprietary methodology explores how to establish enduring connections between brands and audiences that enhance loyalty, “sway and stay” consumer preferences
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Deloitte’s 3rd annual survey on loyalty program preferences: Evolving brand loyalty trends and consumer behavior
by GLOby GLODeloitte’s 3rd annual survey on loyalty program preferences. 2023 consumer loyalty survey asks participants to rank the importance of key program features and benefits to reveal insights into how these …
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An independent loyalty program benchmark conducted the management consultancy firm, Sia Experience by Sia Partners covers key players in Netherlands, encompassing nine sectors and analyzing the practices of 25 leading …
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Leading Media Company NMG Network Announces Exclusive Partnership with Auberge Resorts Collection to Debut a Luxury-Focused Digital Channel and Editorial Publication
by GLOby GLOBeginning this spring, an immersive digital experience offering bespoke video content and a bi-annual publication will be made available exclusively to guests across all 27 Auberge properties and visitors to …
