Jumeirah has partnered with Dubai-based fashion house Bouguessa to launch the Jumeirah Heritage Club, a limited-edition capsule collection that fuses the brand’s coastal heritage with contemporary design, marking its bold …
Article News Category: New Loyalty Campaigns & Features
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Royal Caribbean has expanded its Artist Discovery Program to the new Royal Beach Club Paradise Island in The Bahamas, featuring 11 local artists whose large-scale works celebrate Bahamian culture and …
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Sheraton Hotels & Resorts Reimagines a Bedtime Classic in New Campaign “Goodnight Room”
by GLOby GLOLaunched as Sheraton reaches a pivotal milestone in its global transformation, “Goodnight Room” marks the brand’s most significant storytelling moment yet, inviting travelers across the globe to rediscover one of …
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Lotusmiles Partners with Accor Group to Expand Benefits for Vietnam Airlines Passengers
by GLOby GLOVietnam Airlines and Accor Group Forge New Loyalty Alliance. Mutual benefits: Lotusmiles and ALL members can now convert and redeem points interchangeably across both programs. Exclusive launch promotion: 50% bonus …
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British Airways has taken a major step toward transforming the in-flight digital experience by signing a contract to equip parts of its fleet with SpaceX’s Starlink, the low-Earth-orbit (LEO) satellite …
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Mercado Puntos Unveils New Tier System With Personalised Bonuses and Multi-Partner Rewards in Mexico and Brazil
by GLOby GLOMercado Libre has rolled out a major upgrade to Mercado Puntos, introducing a redesigned tier structure in Mexico and Brazil that brings personalised milestone bonuses, deeper engagement mechanics and expanded …
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Morrisons has launched a festive Disney-themed loyalty campaign offering collectible trading cards and digital rewards with every £15 More Card shop, including a chance to win a family trip to …
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Qantas is advancing its global lounge refurbishment program, with major work set to begin at the Sydney International Business Lounge as the Auckland International Lounge opens ahead of the peak …
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PAYBACK is offering even more points and discounts in November – and that’s a double treat with “Singles Day” and “Black Week.” More than 35 million active PAYBACK customers can …
