By leveraging MX Data Enhancement, as part of this solution, consumer-permissioned transaction data is cleansed and categorised to deliver clear information for merchants to better understand consumer needs and preferences …
Article News Category: Personalisation
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Dynamic Yield by Mastercard report: The State of Personalization Maturity in Grocery/CPG – 2024
by GLOby GLOThese days, 76.5% of grocery customers expect a tailored digital shopping experience and are frustrated when they don’t get it. With analysts expecting grocery e-commerce penetration to double in the …
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By translating each user’s unique situation into hyper-personalized digital experiences, Pocketnest helps institutions guide their community toward financial independence, build trust and loyalty, and foster enduring relationships—while identifying millions of …
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PYMNTS / AWS Report on Personalised Offers: Consumers Want Their Personalized Loyalty Offers Delivered via Email
by GLOby GLOPYMNTS Intelligence’s latest survey of 2,549 U.S. consumers, “Personalized Offers Are Powerful — But Too Often Off-Base,” a collaboration with AWS, finds that more than half of consumers feel the …
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Princess Cruises personal wearable OceanMedallion® Accessories & Customizations deliver personalisation & constant zero-party data
by GLOby GLORecently launched OceanMedallion from Princess Cruises and other wearable devices play crucial roles in the technological ecosystems of cruise lines, aiming to assist with wayfinding while onboard, minimize hassles, and …
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Riyadh Air Partners with Adobe to Deliver Personalized Global Travel Experiences, Powered by Generative AI
by GLOby GLOAdobe Experience Cloud will enable guests to plan all aspects of their trip through Riyadh Air’s digital properties, integrating with travel, tourism and hospitality brands to provide a seamless booking …
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Empyrean Launches Enhanced Benefits Capabilities to Support a Richer, More Connected Employee Experience
by GLOby GLOEnhancements to benefits and engagement technology as well as the launch of in-house content and strategy services are all designed to create a better benefits experience for employers and employees.
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SevenRooms Expands AI-Powered Personalized Messaging Capabilities with Acquisition of HeyPluto
by GLOby GLOThe acquisition accelerates the company’s integration of AI technology to strengthen its marketing suite and help operators drive profits and enhance guest experiences
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Starbucks employs AI-driven personalized rewards to increase customer visit frequency and transaction amounts.
by GLOby GLOQ1 Active U.S. Starbucks® Rewards Membership Reaches 34.3 Million, Up 13% Over Prior Year. Q1 U.S. Card Loads Reaches a Record $3.6 Billion; Ranking as #2 U.S. Brand in Holiday …
