“The engagement we’re seeing on platforms like Twitter, Instagram, Facebook is diminishing. Email, SMS — the channels that allow us to establish a genuine connection with customers — are where …
Article News Category: Telecom, Media & Social Media
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Comviva recognized as the APAC ‘Digital Marketing Company of the Year’ by Frost & Sullivan
by GLOby GLOFrost & Sullivan recognized Comviva’s industry leading MobiLytix™ Marketing Studio, which combines real-time AI decisioning with omnichannel marketing automation and loyalty framework to deliver personalized customer experience at scale. This …
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Amplience Launches eComm Toolkit to Enable Merchants to Deliver Relevant Customer Experiences Faster
by GLOby GLOThe battle for customers is greater than ever, and the faster businesses can act and react to build strong and engaging digital consumer experiences, the better they can compete in …
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Egypt’s Loyalty Market on the Rise, Expected to Reach US$474.1 Million in 2023 with a 14.0% Annual Growth Rate
by GLOby GLOIn value terms, the loyalty market in Egypt has recorded a CAGR of 13.9% during 2018-2022.The loyalty market in Egypt will continue to grow over the forecast period and is …
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GLO Interview: Luigi Marandola on Visa’s DNA, innovation, emerging markets & top advice, Episode 3/3 (Full episode)
by GLOby GLOWhat new technologies do you expect to emerge in 3-5 years? • On ‘blesure’ • On trends in developed vs. emerging markets • What opportunities and challenges do you see …
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GLO Interview: Luigi Marandola, Visa Co-brand Head on “new” players & 3 key elements of value proposition, Episode 2/3 (Full Episode)
by GLOby GLOOn “new economy” players (e-commerce, e-mobility, and experiences) launching loyalty programs & co-branded cards and trends in the coming 2-3 years • What consumers expect from the co-brand loyalty proposition? …
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Social Media Analytics Market size to grow by USD 7,260.33 million from 2022 to 2027; Increasing usage of social media analytics to enhance brand loyalty boosts the market – Technavio
by GLOby GLOThe social media analytics market size is set to grow by USD 7,260.33 million from 2022 to 2027, progressing at a CAGR of 23.29% during the forecast period. Discover Application …
