Vericast conducted a survey of 1,000 consumers in the U.S. to understand how they view the relationship between data privacy and advertising personalization. The survey found that consumers want to …
Article News Category: Transport, Mobility, Fuel & EV retail
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Airline / Rail partnerships: KLM offers passengers more Thalys seats to and from Brussels
by GLOby GLOKLM has purchased additional seats on four Thalys trains for transfer passengers travelling between Amsterdam and Brussels this summer. The extra seats form part of KLM’s efforts to scale down …
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A unique report by Adam Posner, one of the leading loyalty experts in Australia on Joyalty* – a solution available for brands without existing loyalty programs. Joyalty* is a word Adam …
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Kearney Consumer Institute: Consumer trading-down and trade-off behaviors during infaltion-driven recession
by GLOby GLO69% of consumers are reducing spend in one category to spend in another / 64% acknowledge that prices are going up, but are still buying the same goods and services …
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Report / iSeatz: The tipping point for the travel loyalty in 2023 survey report – booking, personalisation, sustainability and payments
by GLOby GLOThis report identifies 4 key areas that companies with travel loyalty programs should focus on to bridge the mismatch between offering and expectation and benefit from the appeal of travel …
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On March 25th, 2023, IA Rail will implement improvements to their Preference programme. The programme will provide more ways to earn points, switch from a fixed reward chart to dynamic …
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Lufthansa Group signs MoU with TrenItalia for cooperation to reach the flights by train in Italy.
by GLOby GLOLufthansa Group today signed a joint Memorandum of Understanding (MoU) in Rome together with the Italian state railroad company Ferrovie dello Stato Italiane S.p.A. (FS). The intention is to negotiate …
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GLO VIDEO / Loyalty Predictions 2023: Loyalty during Recession & Inflation, Episode 6 (Full Interview)
by GLOby GLOVideo Interview featuring loyalty experts: Shyam Shah, CEO, Loyalty Juggernaut, USA/ Peter Kisbye, CEO, Loyal Solutions, Denmark / Chuck Ehredt, CEO Currency Alliance, Spain / Ani Elmaoglu, CEO, Ketchup, Turkey …
