Ad-Panel
Join GLO today for largest global network of loyalty & CX professionals and latest loyalty research & analysis.
Home » Articles » Ascendant Loyalty Marketing Partners with inteQ to Accelerate Genesis Data Platform Adoption Across Ascendant’s Extensive Client Network

Ascendant Loyalty Marketing Partners with inteQ to Accelerate Genesis Data Platform Adoption Across Ascendant’s Extensive Client Network

by GLO
0 comments

This collaboration will introduce inteQ's Genesis Data platform to leading brands across retail, hospitality, restaurant, and e-commerce sectors, enabling them to unlock deeper customer insights and enhance their customer engagement strategies.

GLOGLO

Ascendant Loyalty Marketing, a world-renowned loyalty consulting agency, today announced a strategic partnership with inteQ, a leading provider of customer data intelligence and analytics solutions. This collaboration will introduce inteQ’s Genesis Data platform to leading brands across retail, hospitality, restaurant, and e-commerce sectors, enabling them to unlock deeper customer insights and enhance their customer engagement strategies.

Technology Meets Market Expertise

 

InteQ and Ascendant Loyalty Marketing
InteQ and Ascendant Loyalty Marketing

inteQ’s Genesis Data platform addresses one of the most persistent challenges facing modern marketers: data fragmentation. While companies invest millions in CRMs, CDPs, and marketing platforms, fragmented data prevents them from achieving a complete view of their customers. Genesis connects every touchpoint into a unified customer view, enhancing existing systems and unlocking actionable insights that drive measurable business results.

Ascendant Loyalty Marketing brings proven data management best practices to the partnership, having designed some of the largest and most successful loyalty programs through their global network spanning The Americas, Europe, Middle East, and Africa.

Industry Leaders Driving Innovation Forward

Jeffrey Harris, Founder and CEO at inteQ, highlighted the strategic value of the partnership: “Ascendant’s incredible reputation and 25-year track record make them the ideal partner to introduce Genesis to brands needing powerful data solutions. This partnership allows us to bring our platform to market faster and more effectively.”

“Genesis solves one of our clients’ biggest pain points – fragmented data that prevents them from understanding their customers,” said David Slavick, Co-Founder and Partner at Ascendant Loyalty Marketing. “By integrating Genesis into their data management capabilities, our clients can best leverage their current solutions to finally achieve a unified view of customers for personalized AI enabled marketing.”

Transforming Customer Intelligence

Genesis serves as the data intelligence foundation that enhances existing marketing platforms and customer engagement systems. By combining inteQ’s cutting-edge technology with Ascendant’s industry relationships and proven methodology, brands can achieve unprecedented visibility into customer behavior and data-driven decision making.

About Ascendant Loyalty Marketing

Ascendant Loyalty Marketing is a strategic loyalty consulting firm specializing in end-to-end CRM and loyalty marketing services. For more information, visit ascendantloyalty.com.

About inteQ

inteQ is a leading provider of customer data intelligence and analytics solutions, specializing in creating a 360-degree unified customer view through its cloud-native Genesis platform. For more information, visit inteq.io.

 

SOURCE Ascendant Loyalty Marketing

Disclaimer: Press release
© Press Release 2025
Send us your press releases to news@globalloyalty.org
Press releases originate from external third-party providers. This website does not have responsibility or control over its content, which is presented as is, without any alterations. Neither this website nor its affiliates guarantee the accuracy of the views or opinions expressed in the press release.
The press release is intended solely for informational purposes and does not offer tax, legal, or investment advice, nor does it express any opinion regarding the suitability, value, or profitability of specific securities, portfolios, or investment strategies. Neither this website nor its affiliates are liable for any errors or inaccuracies in the content, nor for any actions taken based on it. By using the information provided in this article, you agree to do so at your own risk.
To the maximum extent permitted by applicable law, this website, its parent company, subsidiaries, affiliates, shareholders, directors, officers, employees, agents, advertisers, content providers, and licensors shall not be liable to you for any direct, indirect, consequential, special, incidental, punitive, or exemplary damages, including but not limited to lost profits, savings, and revenues, whether in negligence, tort, contract, or any other theory of liability, even if the possibility of such damages was known or foreseeable.
The images used in press releases and articles provided by 3rd party sources belong to the respective source provider and are used for illustrative purposes in accordance with the original press releases and publications.
Disclaimer: Content
While we strive to maintain accurate and up-to-date content, Global Loyalty Organisation Ltd. makes no representations or warranties of any kind, express or implied, about the correctness accuracy, completeness, adequacy, or reliability of the information or the results derived from its use, not that the content will meet your requirements or expectations. The content is provided “as is” and “as available”. You agree that your use of the content is at your own risk. Global Loyalty Organisation Ltd. disclaims all warranties related to the content, including implied warranties of merchantability, fitness for a particular purpose, non-infringement, and title, and is not liable for a particular purpose, non-infringement, and title, and is not liable for any interruptions. Some jurisdictions do not allow the exclusion of certain warranties, so these jurisdictions may not apply to you. Global Loyalty Organisation Ltd. Reserves the right to modify, interrupt, or discontinue the content without notice and is not liable for doing so.
Global Loyalty Organisation Ltd. shall not be liable for any damages, including special, indirect, consequential, or incidental damages, or damages for lost profits, revenue, or use, arising out of or related to the content, whether in contract, negligence, tort, statute, equity, law, or otherwise, even if advised of such damages. Some jurisdictions do not allow limitations on liability for incidental or consequential damages, so this limitation may not apply to you. These disclaimers and limitations apply to Global Loyalty Organisation Ltd. and its parent, affiliates, related companies, contractors, sponsors, and their respective directors, officers, members, employees, agents, content providers, licensors, and advisors.
The content and its compilation, created by Global Loyalty Organisation Ltd, are the property of Global Loyalty Organisation Ltd. and cannot be reproduced without prior written permission.

Leave a Comment

Global Loyalty Organisation
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.