British Airways’ Seattle lounge has opened its doors following an extensive refurbishment, becoming the latest to offer an improved pre-flight customer experience. It joins Singapore, Washington, Lagos and London Gatwick, which have all been given a new look and feel over the last nine months, following lounge refreshes in Edinburgh, London Heathrow Terminal 5B and Heathrow Terminal 3 in 2023.
British Airways (IAG)British Airways’ Seattle lounge has opened its doors following an extensive refurbishment, becoming the latest to offer an improved pre-flight customer experience. It joins Singapore, Washington, Lagos and London Gatwick, which have all been given a new look and feel over the last nine months, following lounge refreshes in Edinburgh, London Heathrow Terminal 5B and Heathrow Terminal 3 in 2023.
The airline’s lounge at Seattle Tacoma International Airport has been designed taking inspiration from the Pacific Northwest whilst also incorporating British design elegance. The lounge now features a completely redesigned food servery area offering a comprehensive range of hot and cold items, a dedicated à la carte dining experience for First customers and work-friendly focus pods. A brand-new full-service bar has also been installed acting as an elegant centrepiece to the lounge and walls are adorned with textile artwork by local artists such as Hannah Mason.
British Airways also recently completed the refresh of its lounge in Singapore, with a brand-new à la carte Concorde Dining area, bespoke British furniture, locally inspired fabrics, and newly designed menus showcasing British Original-inspired dishes. The lounge also features local artwork that celebrates Singapore’s vibrant history and culture, and new ambient lighting, creating a warm and inviting atmosphere for travellers.
British Airways’ Club and First lounges at London Gatwick have also undergone full refreshes, with brand-new bars serving cocktails and beverages, new décor, and furniture, with exciting additions coming soon. The airline’s lounges across London Heathrow Terminal 3 and 5 will be undergoing significant transformational changes commencing in 2026, as part of its global lounge redevelopment programme, with more detail to follow later this year.
British Airways’ Chief Customer Officer, Calum Laming, said: “We announced our £7bn transformation programme last year and promised to improve the customer experience both on the ground and in the air. Across our global network we have 28 lounges in 20 airports that all play a huge part in our customers’ journeys, so we’re committed to offering the very best experience.
“Just like our customers and colleagues, each lounge is unique. Customers can expect to see nods to our British heritage blended seamlessly with features that celebrate the locality of the destination. We’ve worked with local designers, artists, and suppliers across the globe to ensure that each lounge has its own British Original personality – and we can’t wait to unveil more.”
Across the Atlantic, the airline’s lounge at Washington Airport recently opened that includes a complete redesign of the Concorde Dining area which now benefits from the great views and a brand-new à la carte menu. The lounge also has a revamped bar, new soft furnishings and artwork, bringing a significantly refreshed look to the space.
British Airways has more exciting updates to come this year, with the opening of its new lounge at Dubai Airport, debuting the airline’s new design concept with exclusive features including Concorde Dining, a significantly elevated food offering, showers and a full-service bar. British Airways will also be opening a new lounge in Miami later this year, in a brand-new space conveniently located above the departure gates. Lounge refreshes in Boston and Glasgow will also commence later this year.
Last year, the airline served over one million glasses of Champagne in its lounges. The most popular dish served was the British Original burger, and coffee came out top as customers’ favourite beverage. Customers can enjoy the airline’s largest lounge at Heathrow Terminal 5’s South Club lounge, and the best views of the runway can be seen from its London Gatwick First lounge and in Aberdeen.
Source: British Airways
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