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Etihad’s Branded Fare Attribute Differentiation

by GLO
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Following on from the transition to Branded Fares in 2024, Etihad Airways is expanding the Brand attributes to differentiate price points and provide additional benefits, allowing more choice to our valued guests.

Etihad AirwaysEtihad Airways

Following on from the transition to Branded Fares in 2024, Etihad Airways is expanding the Brand attributes to differentiate price points and provide additional benefits, allowing more choice to our valued guests.

 

Effective 04 March 2025, the below attribute changes will be applicable:

  • Economy Deluxe fares will include priority access
  • Economy Value & Business Value fares will be non-refundable
  • Business Value fares will move to chargeable seat selection
  • Business Value fares will no longer include complimentary lounge access

In the future, the Branded Fares attribute proposition will be further expanded as follows:

  • Wi-Fi will be included in Business Deluxe fares and have an automated fulfillment for both Business Deluxe and First
  • Introduction of outstation chauffer for Business Deluxe and First

 

To guarantee current fare levels, terms and conditions, please ensure that new and existing bookings are ticketed on or before 03 March 2025. For bookings ticketed from 04 March 2025 the updated attributes per brand will apply. If an existing ticket is voluntarily re-issued on or after 04 March 2025 the new fare brand attributes will apply.

Bookings with an extended ticketing time limit confirmed on or before 03 March 2025 will retain current attributes unless voluntary changes are made.

 

For additional information regarding these enhancements, please view the latest FAQs.

 

Please check your GDS for more information and in case of any queries, contact your local Sales Support teams.

Source: Etihad 

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