An independent loyalty program benchmark conducted the management consultancy firm, Sia Experience by Sia Partners covers key players in Netherlands, encompassing nine sectors and analyzing the practices of 25 leading loyalty players, with a particular emphasis on B2C models.
GLOGLO presents one of the latest groundbreaking rankings of loyalty programs in Europe: Sia Partners’ SiaXperience Loyalty Program Benchmark. The Sia Partners 2023 loyalty program benchmark is a groundbreaking initiative, designed to shed light on the ever-increasing significance of customer retention and loyalty in today’s rapidly evolving and fiercely competitive market landscape.
The first report delves deep into the Dutch market, encompassing nine sectors and analyzing the practices of 25 leading loyalty players, with a particular emphasis on B2C models.
This unique approach enables drawing insightful comparisons not only within a specific sector but also beyond it, exploring how brands are venturing outside their core product or service domains to build and maintain customer loyalty. SiaXperience assessed how companies are adapting their loyalty strategy to tackle new technologies, markets, and behavioral trends.
SiaXperience provides invaluable insights that can guide organizations in shaping loyalty programs that are both adaptive and effective in fostering lasting customer relationships. 2023 Loyalty Program Benchmark is your key to understanding and excelling in the dynamic world of customer retention and loyalty.

Source: Sia Partners

Source: Sia Partners
Sia Partners is a global management consulting firm that has grown steadily over the past 20 years and serves banking, insurance, healthcare, telecommunications and media, energy, resources and utilities, transportation and logistics, industry and retail, government, and technology. The company has over 2’800 consultants in 45 offices across 18 countries. Find out more at www.sia-partners.com
