GYMetaverse, the innovative team behind the successful Live4Well Genesis NFT collection, is disrupting the rewards landscape with the launch of its upgraded VIV PASS program. This groundbreaking “move-to-earn” ecosystem incentivizes …
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“Decoding B2B’s Brand Boom,” exploring how brand reputation has become a critical growth driver in B2B sectors, the shift toward an integrated “always-on” marketing approach, and the impact of brand …
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Vonage Survey Reveals Increased Acceptance of AI in Customer Support, with Nearly Two Thirds of Consumers Admitting More Efficient Interactions
by GLOby GLOSeventy percent (70%) of respondents believe that AI has improved self-service customer support, and nearly two thirds (60%) agree AI has made interactions with brands more efficient. More than half …
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Loyalty Juggernaut Expands Patent Portfolio with AI-Powered Fraud Prevention Technology
by GLOby GLOFraud in loyalty programs is a significant concern, with a recent Ernst & Young study estimating annual losses to exceed $1 billion (‘Unmasking Loyalty Scheme Fraud,’ June 2024). “This new patent exemplifies our commitment to …
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Points4Purpose Inc. Launches CommunityRewards™ in the Miami Market, Enabling Shoppers to Earn Cashback and Support Local Charities
by GLOby GLOPoints4Purpose Inc. is an innovative financial technology company based in the New York City and Miami markets, with a mission to deliver seamless, automated loyalty rewards solutions that provides customers cashback …
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Introducing Influyente: A Performance-Driven, Full-Funnel Marketing Agency for Multicultural Audiences
by GLOby GLOTo meet growing demand for multicultural marketing expertise, Refuel Agency has launched Influyente, a new agency specializing in precision-targeted campaigns that authentically engage diverse consumer segments.
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Navigating the crowded marketplace is challenging, given its numerous communication channels and platforms. Rozdeba leverages over 30 years of branding, marketing, and communications experience to provide actionable insights, real-world examples, …
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This honour is determined through an extensive voting process involving passionate travel enthusiasts and recognises our steadfast commitment to excellence, innovation, and exceptional service. This accolade acknowledges Malaysia’s exceptional tourism …
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Qualtrics, the leader and creator of the experience management (XM) category announced it had been named a Leader in The Forrester Wave™: Customer Feedback Management Solutions, Q4 2024. This report …
