Merkle, dentsu’s leading technology-enabled, data-driven customer experience management (CXM) company, released its annual Retail Media Research Report, incorporating survey findings from retail media networks (RMNs) and brands.
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Mastercard is set to incorporate additional Web3 technologies into its experiential marketing efforts.
by GLOby GLOThe company has joined forces with Web3 infrastructure company MoonPay to explore how these tools can enhance consumer connections and redefine customer loyalty and engagement.
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The exclusive WTM Global Travel Report, compiled in association with renowned researchers at Tourism Economics, an Oxford Economics company, shows how leisure travellers’ needs and desires are changing – and …
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GLO Interview: Tamur Goudarzi Pour, Chief Commercial Officer, Swiss International Airlines on CX revamp, view on loyalty and digital transformation (Full Interview)
by GLOby GLO0:00 – on key focus areas 12-18 months ahead • 2:26 – on changing CX and balance between “bricks & mortar” and digital sides • 4:26 – on the importance …
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An independent loyalty program benchmark conducted the management consultancy firm, Sia Experience by Sia Partners covers key players in Netherlands, encompassing nine sectors and analyzing the practices of 25 leading …
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