Rip Curl launches its loyalty program "Club Rip Curl" point-based program in Australia and New Zealand allowing to shop, surf & donate for ocean and community caring. The solution is powered by Antavo Enterprise Loyalty Cloud.Â
GLORip Curl, global surfware brand is launching its new loyalty membership program – Club Rip Curl allowing members to earn and spend points every time they shop and surf. The solution is powered by Antavo Enterprise Loyalty Cloud.
Club Rip Curl rewards has a points-based structure with close-knit community feel uniting members with similar pasion, hobbies and sport preferences. It allows members to earn 100 points for every dollar spent online or in stores in Australia and New Zealand.
Members will also soon be able to earn points for leaving product reviews and achieve a 10,000-point bonus when they add additional information about preferences to their customer profile. The program allows to earn and spend on surfwear and accessories, as well as expected to allow to book surfing and surfing lessons through Rip Curl’s proprietary Rip Curl’s Search GPS watch technology and the Antavo Enterprise Loyalty Cloud.
“Rip Curl has been successful because of the passion for the Search, our driving force to truly live the spirit of surfing. This is a passion we share with our customers, who already are a part of our tribe. Introducing Club Rip Curl, as a membership program, is making the relationship official, and we’re so excited about being able to reward customers for what they love doing best – getting out and enjoying the waves.” – Michael Scott, Chief Customer Officer at Rip Curl.
