GLO Top 10 most watched & read loyalty & CX stories in 2023: GLO Loyalty Panel at WAF • Benjamin Lipsey announcement • Ali Bin Zayed interview • Luigi Marandola interview • GLO Loyalty Panel on Sustainability • Predictions 2023 series' episodes on loyalty programs drivers, challenges and milestones • SiaXperience Loyalty Benchmark • GLO Careers Portal Launch.
GLOGlobal Loyalty Organisation (GLO) launched 1 year ago and was welcomed with support from the largest players in loyalty, rewards & CX.
The first pillar of GLO – GLO News – launched on January 2, 2023, with global coverage of news, releases, insights and interviews on loyalty & CX.
2023 Top 10 interviews, articles and posts are:
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Key takeaways from GLO-hosted Loyalty session with Dr. Nejib Ben Khedher, Emirates, Ben Lipsey Air France – KLM, Gerald Schloegl of Lufthansa Miles & More, Bruce Lahood from Mastercard, Mark Potter from Etihad and Ricky Horwitz of Allianz Insurance discussing loyalty strategies in 2024 and beyond.
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2. Benjamin Lipsey, Head of Flying Blue, Air France-KLM, joins GLO Advisory Board as Director Global Loyalty Organisation is pleased to welcome Benjamin Lipsey as Director to the Advisory Board. Ben Lipsey commented: “I’m excited to join GLO because I think it’s great to have a meeting of the minds and the place where we can really develop practices of the loyalty across many different verticals”.
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EmCan Loyalty • EmCan “perfect customer” • Main goal and motivation behind the launch of the EmCan • EmCan solution provider, technologies used and key features • EmCan program structure, tiers and benefits • Which personalisation, gamification, or other CX features you have implemented? August 11, 2023 |
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Visa co-brand & merchant partnership development team current structure • What would be key defining factors for the launch of a co-brand program to be successful? • What were the worst strategies and biggest mistakes that you’ve seen companies do? What our members should avoid at any cost? • In your experience what do you see working better – holding companies’ co-brand cards or you are seeing some of the successful independent or coalition programs? August 15, 2023 |
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Participants: Inge Huijbrechts, Global SVP for Sustainability, Security and Corporate Communications at Radisson Hotel Group; Jelena Kezika Senior Director of Strategy at Global Hotel Alliance; Dilek Glenister, Co-founder & Exec Director, GLO; Anastasia Levashova, Co-founder & Exec Director, GLO. May 2, 2023 |
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Video Interview featuring loyalty experts: Shyam Shah, CEO, Loyalty Juggernaut, USA/ Peter Kisbye, CEO, Loyal Solutions, Denmark / Chuck Ehredt, CEO Currency Alliance, Spain / Ani Elmaoglu, CEO, Ketchup, Turkey / Tony Piedade, Deputy Chair, GLO / CEO, Redwing Consultants, UK / Iain Pringle, Partner, New World Loyalty, UK January 27, 2023 |
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7. GLO Featured: SiaXperience 2023 Loyalty Programs Benchmark – Netherlands An independent loyalty program benchmark conducted the management consultancy firm, Sia Experience by Sia Partners covers key players in Netherlands, encompassing nine sectors and analyzing the practices of 25 leading loyalty players, with a particular emphasis on B2C models October 25, 2023 |
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Jeffrey Goh, Chair Gulf Air Group // Benjamin Lipsey, Head of Flying Blue Air France – KLM // Kristi Gole, Head of Strategy, Global Hotel Alliance // Andrea Pinna, Global SVP Loyalty Strategy, Radisson Hotel Group. January 25, 2023 |
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9. GLO Loyalty & Gamification Panel at World Travel Market – November 6, 2023 – London Listen to key takeaways from the GLO-hosted Loyalty session about companies advancing gamification in loyalty: Moderator: Tony Piedade, Deputy Chairman, Global Loyalty Organisation Julie White, Chief Commercial Officer, Europe & NAfrica, Accor Bahadir Durak, Sn. Head of Data Analytics & Loyalty Programs, Pegasus Airlines, Ali Bin Zayed, Head of EmCan Loyalty Program, Khalid El Bachraoui, MD, Marketing & CX, Sia Partner November 07, 2023 |
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10. GLO is launching ‘GLO Careers & Jobs’ – global loyalty & CX talent portal ‘GLO Careers & Jobs’ portal is your on-hand portal for listing and searching global loyalty & CX talent for your teams or new news jobs and challenges. December 11, 2023 |
