All you need to know this week about loyalty & CX: GLO / Comarch Customer Loyalty Predictions 2025 report • EasyJet • Emirates • Thai Airways • JetBlue • Cathay Pacific • Delta • Etihad • Cebu • Minor Hotels • Radisson • Four Seasons • Marriott • Hyatt • Mattel • Amazon • Waitrose • CVS • 7-Eleven • Mastercard • Comarch • Capillary Technologies • Loyalty Technology • Loyalty Reports • Loyalty Jobs & Careers
GLOGLO Featured:
 |
GLO/Comarch Report: Customer Loyalty Predictions 2025 and Beyond: from AI to Sustainability The report explores expected changes in consumer loyalty, providing comprehensive insights to help marketing and loyalty professionals plan effective strategies. Based on a global consumer survey conducted in November 2024 across 15 countries with 3,000 consumers, it explores how personalisation, sustainability, and digital innovation are shaping loyalty programs worldwide and delves into regional and generational trends, communication preferences, and key factors influencing program adoption.
|
||
ㅤ
Airlines, Alliances & Airports:
 |
easyJet Holidays launches unique concierge service to handle domestic admin Limited edition offer to claim free personal assistance help to take care of life admin tasks during your next holiday escape. Book your 2025/2026 package holiday at the best value today, with up to £400 off using the code JANSALE until 05/02/24. First-of-its-kind offer includes free PA support while on holiday to sort out tedious life admin.
|
||
 |
Boom Supersonic’s XB-1 aircraft makes debut Piloted by Chief Test Pilot Tristan “Geppetto” Brandenburg, the XB-1 reached an altitude of 35,290 feet and accelerated to Mach 1.122 (approximately 750 mph), marking the first time an independently developed civil supersonic jet has surpassed the speed of sound.
|
||
 |
The new Royal Silk Class cabin features 12 exclusive seats (currently available on selected flights) arranged in a 2-2 configuration across the first three rows. Each meticulously designed seat offers spacious personal area with adjustable headrests and legrests for enhanced comfort. The seats are equipped with fold-away tray tables for dining and personal device use, complemented by conveniently positioned beverage holders near the armrests.
|
||
 |
Emirates opens its most expansive lounge, second only to Dubai at Bangkok’s Suvarnabhumi Airport Major investment highlights Thailand’s importance as key market in airline’s network. Lounge expansion signals growing premium travel demand to/from Bangkok
|
||
 |
JetBlue and Barclays Launch Premier Credit Card Packed with Premium Travel Benefits JetBlue today announced the launch of the JetBlue Premier World Elite Mastercard® , issued by Barclays US Consumer Bank, designed to unlock incredible value for frequent travelers and everyday spenders. With elite benefits, such as complimentary lounge access, the Premier Card makes the JetBlue experience more rewarding than ever before.
|
||
 |
Experience Brazil’s Carnaval: A celebration like no other in Rio and São Paulo Known as the world’s largest and most thrilling festival, Carnaval is a celebration of culture, music and dance that draws millions to Brazil every year, and Delta makes it easy to get there with direct flights from Atlanta (ATL) and New York (JFK) to São Paulo (GRU) and Rio de Janeiro (GIG).
|
||
 |
Making it easy to get to the Big Easy: Delta adds extra flights to New Orleans for the big game Delta is adding additional flights and over 1,300 seats for fans heading to New Orleans from Philadelphia and Kansas City. SkyMiles members will have the ability to stream the big game onboard through Delta Sync.
|
||
 |
Delta to resume Tel Aviv service from New York-JFK on April 1 Delta will restart daily nonstop service to Tel Aviv (TLV) from New York-JFK on April 1, utilizing its Airbus A330-900neo to provide customers with nearly 2,000 weekly seats.
|
||
 |
This new collaboration will provide Cathay Pacific with enhanced network connectivity across 51 global airports through the SITA Connect Go at Airports product.
|
||
 |
Uno,due,tre: Abu Dhabi’s gateway to Milan triples with incredible fares Etihad Airways today announced a significant expansion of its Italian network with the addition of a third daily flight to Milan, starting 1 November 2025. The new frequency delivers greater choice and flexibility between Abu Dhabi and Italy’s style capital, responding to increasing customer demand.
|
||
 |
Etihad Airways ushers in the Lunar Year of the Snake Etihad Airways, the national airline of the United Arab Emirates, is ready to celebrate the Lunar New Year and welcome in the Year of the Snake with guests flying on 29 January.
|
||
 |
Malaysia Airlines Welcomes the Lunar New Year with Curated Festive Onboard and On-ground Offerings Malaysia Airlines is celebrating the upcoming Lunar New Year with specially curated menu and offerings onboard its flights and lounges. The airline has also introduced its new Best of Asia menu which features locally inspired and destination-themed dishes for Business and Economy Class passengers, delivering a memorable and premium in-flight dining experience.
|
||
 |
Air New Zealand announces appointments to executive team Scott Wilkinson returns to New Zealand to join the airline from Qantas, where he was the Executive Manager, Digital and Direct Customer Experience.
|
||
 |
Touchdown in New Orleans with Special JetBlue flights for the Big Game JetBlue today announced it will be ‘kicking off’ limited time nonstop flights to bring hundreds more sports fans to the big game. The airline will add flights in Newark and from its home at New York’s JFK Airport to New Orleans, giving football fans in JetBlue cities the perfect play and more options to cheer on their team and get in on the action. Flights are now available for booking on jetblue.com.
|
||
 |
First JetBlue Flights from Manchester, New Hampshire Take Off Today JetBlue, New England’s leading leisure carrier, today announced it has officially launched service from Manchester-Boston Regional Airport (MHT), complementing its focus city operation at Boston Logan International Airport (BOS). Today, JetBlue’s daily, year-round service to Orlando International Airport (MCO) and three times weekly, seasonal service to Southwest Florida International Airport (RSW) in Fort Myers take off from Manchester.
|
||
 |
Frontier Airlines Adds Flights From Philadelphia to New Orleans for The Big Game Additional Flights Offer Convenient Travel for Fans Wanting to Experience Football’s Biggest Night in Person
|
||
 |
Cebu Pacific Takes Flight as Official Airline Partner of Dinagyang Festival 2025 Cebu Pacific, the Philippines’ leading airline, is thrilled to bring more Juans to Iloilo to celebrate this year’s Dinagyang Festival as its official airline partner, showcasing the vibrant street performances and cultural festivities this annual event is known for
|
||
 |
AirAsia celebrates Chinese New Year with a special send off for its fixed fare flights AirAsia is delighted to celebrate the upcoming Chinese New Year with a special send off for its fixed fare flights. Flight AK 9155 departed on 24 January 2025 from Kuala Lumpur to Kuching.
|
||
ㅤ
Hotels & Hospitality:
 |
Minor Hotels announces the upcoming debut of NH Collection in Spain’s Balearic Islands, with NH Collection Ibiza to launch in April. Sir Joan hotel in Ibiza, recently acquired by AX Partners, will undergo a refurbishment in line with NH Collection’s premium standards before relaunching under the new brand this spring.
|
||
 |
Discover Unforgettable Experiences this Valentine’s Day with Anantara Hotels & Resorts in Thailand Valentine’s Day has long been synonymous with roses, chocolate, and candlelit dinners, but this year, couples looking to add a spark of adventure or a twist of originality to their celebrations can break away from tradition with these enchanting Thai experiences from the lush jungles in the north, to the vibrant capital and the stunning islands of the south, all with Anantara.
|
||
 |
Radisson Hotel Group reported a record-breaking year in 2024 after adding almost 40,000 keys to its global brand portfolio, thereby achieving significant milestones and further strengthening its footprint around the world. Radisson Blu remained the leading upper upscale brand in Europe for the 13th consecutive year and the Group is now leading the upscale resort segment in EMEA.
|
||
 |
Celebrate Valentine’s Day at Four Seasons Hotel Hampshire with Two New and Exclusive Experiences This Valentine’s Day, Four Seasons Hotel Hampshire invites couples to escape to the serenity of the English countryside with two new romantic experiences, in partnership with The Nue Co.
|
||
 |
Celebrate Love at Four Seasons Hotel Minneapolis In the month of love, there’s no better place to be than Four Seasons Hotel Minneapolis. Guests celebrating self-love, romantic love, unconditional love and friendship are all invited to enjoy this special offer of a third night free, leaving more time to make memories in Mara, Nordic Village and The Spa.
|
||
 |
Marriott Bonvoy, Marriott International’s award-winning travel program, once again invites travelers to fast track their status and earn bonus points with its fan-favorite global promotion. Registered Marriott Bonvoy members can earn 1,000 bonus points and one bonus Elite Night Credit for each eligible paid night stayed during the promotion earning period from February 11 to April 28, 2025. Registration is open today and runs through until April 14, 2025.
|
||
 |
The company’s inaugural voyages to the Last Frontier provide exclusive access to the region’s remote, uncharted beauty, offering serene ports, abundant wildlife, breathtaking landscapes, and exceptional local cuisine, all complemented by world-class accommodations and legendary service
|
||
 |
Wyndham Caps Banner Year, Poised for Continued Growth Amid Rising Global Travel Demand Following a banner year capping multiple milestones and accomplishments, Wyndham Hotels & Resorts is poised for continued growth and innovation in 2025. Chief among its priorities: complementing its strong foundation of economy and midscale brands with new upscale and lifestyle brands, while scaling technology and digital capabilities to deliver best-in-class experiences for hotel owners and guests.
|
||
 |
Hyatt signs agreement with Royal Commission for AlUla Hyatt Place AlUla, the brand’s second property in Saudi Arabia, to open at the world’s largest living museum
|
||
 |
Designed in collaboration with interiors firm Post Company and architecture firm Lake|Flato, the new-build hotel brings a highly anticipated destination to the Museum District, complete with a destination restaurant helmed by James Beard nominated chef Aaron Bludorn
|
||
 |
Hyatt Announces Brand Debut In Kenya With The Official Opening Of Hyatt Regency Nairobi Westlands Conveniently located for both business and leisure travelers, the 219-room property is a prime spot for business and events in Nairobi Westlands, while offering guests a hub to renowned safari adventures and key attractions in Kenya.
|
||
 |
Inspired by the Adriatic coastline, the new hotel invites guests to relax into island life with its stunning guest rooms and suites, a Mediterranean restaurant with scenic vistas of the ocean, outdoor heated pools, and holistic wellness offerings.
|
||
 |
2025 marks the opening of Anantara Wellness, a cutting-edge integrative wellness destination designed to enhance overall well-being through transformative experiences and preventative treatments. Located at Anantara Riverside Bangkok Resort in the heart of Bangkok, Thailand, Anantara Wellness stands out by offering guests the chance to blend wellness with business or leisure in an urban environment.
|
||
ㅤ
Cruises:
 |
Royal Caribbean Group Enhances Digital and AI Capabilities to Drive Bookings The company continues to refine its use of AI and related technologies, leveraging tools like generative AI to enhance guest recommendations and optimize pricing strategies.
|
||
 |
Royal Caribbean Group 2024 results The strong demand for the company’s vacation experiences continues to accelerate into 2025.
|
||
ㅤ
Retail, E-commerce, F&B, Healthcare:
 |
Waitrose returns free coffee for non-shopper loyalty members Waitrose has reintroduced its free coffee offer for all My Waitrose loyalty scheme members, even those who don’t make a purchase, as part of an effort to provide greater flexibility to customers.
|
||
 |
Adyen report: Why retailers need to get real: Gen Z prefers in-store experiences Gen Z is reshaping retail by embracing in-store shopping more than any other generation (73% shop in-store weekly), valuing convenience and experience, favoring BOPIS and easy returns, spending more in-store than online, and demanding fast checkouts and flexible payment options to avoid abandoning purchases.
|
||
 |
Mattel has announced the launch of Mattel Brick Shop in May 2025 Mattel has announced the launch of Mattel Brick Shop, a new brand entering the building sets market, aiming to compete with industry leader Lego. The company unveiled this initiative at the Nuremberg International Toy Fair, emphasizing its commitment to innovation in the construction toy segment.
|
||
 |
Coresight research: Retail store apocalypse in the US in 2025? Coresight Research anticipates approximately 15,000 closures, more than doubling the previous year’s figure. Retailers are increasingly recognizing the need to adapt by integrating advanced technologies, such as artificial intelligence, to enhance customer experiences and optimize operations. Deborah Weinswig, CEO of Coresight Research, emphasizes that embracing technological innovations is crucial for retailers aiming to remain relevant and mitigate the risk of closures.
|
||
 |
Jollyes Transforms Pricing Strategy with Everyday Low Pricing Model Fast-growing pet retailer Jollyes is making a strategic shift to an Everyday Low Pricing (EDLP) model, reallocating savings previously exclusive to members of its Pet Club loyalty program into straightforward, on-shelf pricing.
|
||
 |
GROWERS Revolutionizes Agriculture Loyalty Program Through Use of AI “For agriculture retailers, loyalty programs aren’t just about boosting sales, they’re about raising the bar on what customer engagement looks like – they don’t just want to reward loyalty, they want to actively create it,” says Steven Valencsin, CEO of GROWERS.
|
||
 |
Amazon continues to close its Amazon Go stores, questioning digital+physical concept As of now, Amazon operates 16 Amazon Go stores. Despite the significant reduction, the spokesperson emphasised that the company remains committed to its Go convenience stores, considering physical retail an integral part of its long-term strategy.
|
||
 |
CVS Health Launches Enhanced Mobile App with Security and AI Features CVS is enhancing its app with AI-powered search and a planned chatbot for prescription inquiries while also testing an unlocking feature to address shopper frustrations over secured products amid rising retail theft concerns.
|
||
 |
Jeff’s Bagel Run launches Loyalty App The newly introduced loyalty app allows customers to earn points on every purchase, whether in-store or through the app. These points can then be redeemed for fan-favourite items, including the shop’s signature bagels, spreads, and coffees.
|
||
 |
NewStore Unified Commerce Platform Now Available on SAP® Store “With NewStore and SAP, enterprise retailers can transform their in-store experience by unlocking omnichannel capabilities that drive significant sales growth and foster lasting customer loyalty,” said Michael DeSimone, CEO, NewStore.
|
||
 |
7-Eleven, Inc. Announces Purpose-Driven Brands Selected for 2025 Brands with Heart Showcase The 26 finalists were selected through an application process from the retailer’s Emerging Brands team. They represent a diverse range of products that align with 7-Eleven’s commitment to making a positive impact on the planet and communities.
|
||
 |
Huey Magoo’s Announces Exciting Launch of New Loyalty Program, “Magoo’s Rewards™” Huey Magoo’s guests can now join Magoo’s Rewards and start earning points toward free food at Huey Magoo’s. New users who sign up will get a FREE 3 Piece Tender Meal with the purchase of a beverage.
|
||
 |
LOAF LAUNCHES AS THE CENTER OF CONSUMER INNOVATION “Brands today face relentless challenges to stand out and sustain growth,” said Alex Matthews, Founder of LOAF. “At LOAF, we’re here to do more than help brands survive—we’re here to help them thrive. Through thoughtful strategy, bold creativity, and a results-driven mindset, we make brands an essential part of consumers’ lives.”
|
||
 |
CVS Pharmacy® announces new simplified loyalty experience xtraCare Plus, the CVS Pharmacy loyalty and membership program formerly known as CarePass, unlocks all the benefits of ExtraCare, plus the new convenience of free same-day delivery of nearly all products in the store in as little as three hours, and so much more.
|
||
ㅤ
Entertainment, Sport, Telecom & Social Media:
 |
Alo Yoga is using Roblox to get Gen Z to its stores in physical and digital blend In an era where digital experiences shape consumer behavior, Alo Yoga has strategically positioned itself at the intersection of wellness and virtual engagement. By leveraging Roblox—a global gaming platform with over 200 million monthly active users—Alo Yoga is not only redefining how it reaches Gen Z but also expanding its footprint in the wellness and activewear market.
|
||
 |
Sinch Facilitates RCS Business Messaging Expansion with Three UK and Virgin Media O2 Three UK and VMO2’s adoption of RBM on iOS offers businesses unparalleled opportunities to engage with customers, including through Mobile Virtual Network Operations (MVNOs) like Tesco Mobile and Giffgaff.
|
||
 |
Twins introduce new fan experience with launch MyTwins Rewards The Minnesota Twins have launched MyTwins Membership and MyTwins Rewards, a revamped ticket and fan loyalty programme that delivers greater value, flexibility, and benefits to more fans than ever before. Open to everyone, the membership comes in three options: Choice, Reserved, and the free-to-enrol Starter Membership.
|
||
ㅤ
Transport, Fuel Retail & Mobility:
 |
Ayala introduces EV charging membership program The ACMobility Membership offers a selection of subscription plans that include generous credit allowances and significant savings, ensuring cost-effective and efficient charging for EV owners. With savings of up to 20% on fees compared to pay-as-you-go pricing, the programme presents a more affordable alternative to traditional fuel costs, making electric mobility more accessible than ever.
|
||
ㅤ
Payments, Finance, Property & Insurance:
 |
QIIB Wins Mastercard Award For ‘Best Banking Loyalty Program In Qatar’ QIIB earned this accolade based on key evaluation criteria, including customer-centric benefits, ease of use, seamless point accumulation, exceptional engagement features, a diverse range of redemption options, and alignment with the latest technological advancements.
|
||
 |
The new card will empower VIPorter members to build points quickly for redemption across Porter’s expanding North American network, as well as introduce the redemption of points on Porter’s growing list of global airline partners.
|
||
 |
By integrating Skipify’s Commerce Identity Cloud technology, Retail Realm empowers its 50,000 global merchants to deliver next-gen payment experiences that drive higher conversion rates, enhance customer loyalty, and streamline checkout processes.
|
||
 |
6D Technologies Wins Landmark Deal to Revolutionize Payments for MMG Guyana with Aureus Platform Aureus is designed to revolutionize how customers interact with mobile money by integrating loyalty and gamification at its core. Through this partnership, MMG will offer its users a dynamic and engaging experience that goes beyond transactions.
|
||
ㅤ
Loyalty Technology, Solutions & Consulting:
 |
How Tech and AI are Transforming Loyalty Management: Capillary Technologies is set to bring together global leaders to explore the technological transformation of customer loyalty at Captivate 2025, a premier global summit highlighting how digital innovation and AI are reshaping loyalty management.
|
||
 |
Choosing the Right Rewards to Drive Sales in 2025 Data from Extu sales incentive programs shows that companies who implement their programs see an average 30% increase in sales. Achieving this growth is largely dependent on the program’s implementation strategy and the rewards offered.
|
||
 |
The recently added AI CRM capability scans client conversations and uses the business data found on vcita’s platform to craft detailed and helpful answers to client inquiries. These AI-generated replies empower SMBs to respond faster, and provide detailed and professional answers that accelerate the sales process and increase customer satisfaction.
|
||
 |
LoyaltyLoop and Mark My Words Media Partner to Provide Customer Experience Solution to All Clients Under the partnership, Mark My Words Media will now include LoyaltyLoop as an integrated solution to their marketing plans, bringing all Mark My Words Media clients a powerful customer feedback and review tool that will help them outperform their competition.
|
||
ㅤ
Reports, Research, Insights & Opinions:
 |
The State of Mobile 2025 report highlights AI integration, rising consumer spending, and shifting engagement trends across industries, with gaming, crypto, and video streaming experiencing strong growth, while social media and retail continue evolving through personalization and global competition. Additionally, mobile-first experiences are deepening, with increased time spent on apps, hybrid digital-physical retail strategies, and AI-powered automation driving the next wave of innovation.
|
||
 |
Examining U.S. Travel Loyalty in 2025 New Insights on Growth, Challenges, and Opportunities by iSeatz
|
||
 |
In her book, Romney shares real case studies from brands as big as Harley-Davidson, Taylor Swift, and Barbie, and from emerging brands that have built iconic followings by tapping into identity-driven marketing and leveraging the psychology of identity.
|
||
 |
Report on how AI is redefining market landscape – The global personalized gifts market size is estimated to grow by USD 10.76 billion from 2025-2029, according to Technavio.
|
||
 |
TravelBoom Hotel Marketing’s latest findings offer insights on how the hospitality and tourism industries can reach and engage consumers in today’s changing travel landscape.
|
||
ㅤ
Jobs & Careers:
 |
Qantas is hiring: Strategy Manager – Qantas Loyalty Location: Sydney, New South Wales, Australia. Click inside to apply.
|
||
 |
Emirates is hiring: Loyalty Manager (Skywards Commercial) Location: Sydney, New South Wales, Australia. Click inside to apply.
|
||
 |
JetBlue is hiring: Director Loyalty Partnerships Location: New York, USA. Click inside to apply.
|
||
 |
Alo Yoga is hiring: Director of Loyalty Location: Beverly Hills, USA. Click inside to apply.
|
||
 |
United Airlines is hiring: Senior Product Manager – Loyalty Location: Chicago, IL. Click inside to apply.
|
||
 |
Samsung is hiring: CRM & Loyalty Manager Location: Sydney, Australia. Click inside to apply.
|
||
 |
Taco Bell is hiring: Manager, Digital Loyalty Location: Irvine, CA, USA. Click inside to apply.
|
||
 |
Visa is hiring: Director, Card Product Benefits Location: Singapore. Click inside to apply.
|
||
 |
Principle is hiring: Senior Marketing Analytics Manager (B2B SaaS) Location: London, United Kingdom. Click inside to apply.
|
||
 |
Munich Airport is hiring: Loyalty Program & Campaign Manager Location: Munich, Germany. Click inside to apply.
|
||
 |
Mastercard is hiring: Manager – Digital Marketing, Advisors & Consulting Services (Fluent in German) Location: Frankfurt, Germany. Click inside to apply.
|
||
 |
The Doyle Collection is hiring: Senior Marketing Executive – CRM & Loyalty Location: London, United Kingdom. Click inside to apply.
|
||
ㅤ
Disclaimer: Press release
© Press Release 2025
Send us your press releases to news@globalloyalty.org
Press releases originate from external third-party providers. This website does not have responsibility or control over its content, which is presented as is, without any alterations. Neither this website nor its affiliates guarantee the accuracy of the views or opinions expressed in the press release.
The press release is intended solely for informational purposes and does not offer tax, legal, or investment advice, nor does it express any opinion regarding the suitability, value, or profitability of specific securities, portfolios, or investment strategies. Neither this website nor its affiliates are liable for any errors or inaccuracies in the content, nor for any actions taken based on it. By using the information provided in this article, you agree to do so at your own risk.
To the maximum extent permitted by applicable law, this website, its parent company, subsidiaries, affiliates, shareholders, directors, officers, employees, agents, advertisers, content providers, and licensors shall not be liable to you for any direct, indirect, consequential, special, incidental, punitive, or exemplary damages, including but not limited to lost profits, savings, and revenues, whether in negligence, tort, contract, or any other theory of liability, even if the possibility of such damages was known or foreseeable.
The images used in press releases and articles provided by 3rd party sources belong to the respective source provider and are used for illustrative purposes in accordance with the original press releases and publications.
Disclaimer: Content
While we strive to maintain accurate and up-to-date content, Global Loyalty Organisation Ltd. makes no representations or warranties of any kind, express or implied, about the correctness accuracy, completeness, adequacy, or reliability of the information or the results derived from its use, not that the content will meet your requirements or expectations. The content is provided “as is” and “as available”. You agree that your use of the content is at your own risk. Global Loyalty Organisation Ltd. disclaims all warranties related to the content, including implied warranties of merchantability, fitness for a particular purpose, non-infringement, and title, and is not liable for a particular purpose, non-infringement, and title, and is not liable for any interruptions. Some jurisdictions do not allow the exclusion of certain warranties, so these jurisdictions may not apply to you. Global Loyalty Organisation Ltd. Reserves the right to modify, interrupt, or discontinue the content without notice and is not liable for doing so.
Global Loyalty Organisation Ltd. shall not be liable for any damages, including special, indirect, consequential, or incidental damages, or damages for lost profits, revenue, or use, arising out of or related to the content, whether in contract, negligence, tort, statute, equity, law, or otherwise, even if advised of such damages. Some jurisdictions do not allow limitations on liability for incidental or consequential damages, so this limitation may not apply to you. These disclaimers and limitations apply to Global Loyalty Organisation Ltd. and its parent, affiliates, related companies, contractors, sponsors, and their respective directors, officers, members, employees, agents, content providers, licensors, and advisors.
The content and its compilation, created by Global Loyalty Organisation Ltd, are the property of Global Loyalty Organisation Ltd. and cannot be reproduced without prior written permission.
